Data Management: Use your Data to Personalise Customer Experiences

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A personalised customer experience is a requirement of modern consumers, but can be a difficult and daunting goal for marketers. If you struggle to make use of your data and find yourself searching for ways to manage complex customer journeys, a data management platform could be the answer.

Join this webinar to hear from Gopesh Raichura, Marketing Evangelist, as he explains the basics of Data Management Platforms (DMPs), the 3 stages to DMP activation and how to create target audiences from a combination of data sources to deliver highly personalised digital advertising, web experiences, email marketing and more.

Register for this webinar to learn:

  • The main challenges in delivering seamless cross-channel customer experience.
  • How to create personalised customer experiences based on first-party and third-party audience data
  • What functionality DMPs offer and how they can be utilised to create effective marketing campaigns

Reserve your free place

To reserve your free place for "Data Management: Use your Data to Personalise Customer Experiences", and enjoy unlimited access to the whole of bizibl.com, simply log in or join free.

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